Ties.Network Business model
The business model is based on extensive research and market trends of corresponding products - cryptocurrencies: Bitcoin, Ethereum, Ethereum-based tokens and social business networks.
The users adoption of various cryptocurrencies has really taken off, with billions in market capitalization and millions of wallets estimated to have been active in 2016. The industry is becoming more fluid, and a multi-tude of cryptocurrencies, not just bitcoin, are now supported by a growing ecosystem, fulfilling an array of functions. However, issues of security and regulatory compliance are likely to remain prevalent for years to come and may negatively affect any endeavours in this fields.
The current number of unique active users of cryptocurrency wallets is estimated to be between 2.9 million and 5.8 million. Due to anonymity, it is impossible to know precisely how many people use cryptocurrency.
Studies show that cryptocurrencies are trading in 42 different national currencies. 86% of payment companies perform KYC/AML checks; internally performed checks are the preferred method.
The cryptocurrency industry builds the infrastructure and services to make cryptocurrencies more accessible to mainstream users.
Ties.Network business model relies on two main market trends (besides blockchain technology) - social business networking and cloud storage services.
Business social networking market
In early 2017, LinkedIn announced that they now have half a billion members in 200 countries, who are connecting and engaging with one another. This community represents 10+ milliona ctive jobs, access to 9+ million companies.
For individuals, social capital allows a person to get resources from other members of the networks to which he or she belongs. These resources can be in the form of useful information, personal relationships, or the capacity to organize groups. Users of social networks interact with each other by joining special interest groups that others have made, or by creating their own and asking others to join.
Number of LinkedIn members (in millions):
Linkedin growth is almost not affected by Facebook growth, as those networks complement each other, since they occupy adjacent niches - social networking and business networking. Same should happen with Ties.Network as it’s niche lies in cryptocurrency field.
Business model and IT design
The exponential and massive growth of the crypto-community over the past few years has uncovered a potential market for a platform providing business and employment-oriented social networking services that can operate using the blockchain. Such a platform would help participants both inside and outside of the community in accomplishing safe deals, project launches, promotion of businesses, finding projects to invest in, and groups to join. Additionally, such a platform would help in recruiting collaborators, posting jobs as well as CVs with all parties profiting from such transactions.
Currently, there is no platform that provides similar array of services. It is time to introduce a large scale public social network based on blockchain technology that would include a decentralized ledger for business and social networking purposes. This will allow the crypto-community to have access to a single, universal and public platform that allows cooperation, discussion of business deals and striking business deals in the same environment. Ties.Network will thus become the business network of choice for the crypto-community.